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Snapchat will allow users to try on clothes through Augmented Reality
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Snapchat will allow users to try on clothes through Augmented Reality

Snapchat announced last Thursday, at the Partner Summit 2022, that it is working on expanding its functions to give the possibility of virtually trying on accessories and clothing with Augmented Reality (AR) before buying them. The tool that will be incorporated is called "Dress Up" , which will act as a kind of "shopping center" , so that users have a better experience in finding and being able to see how they look with what they want to buy. Dress Up is not intended to be a catalog of objec...

Augmented Reality for navigation on Google Maps
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Augmented Reality for navigation on Google Maps

Today it widens that range giving users the possibility to choose different paths to travel to reach a destination, navigating them in advance with RA Live View, as this function is called, will indicate your destination with really large arrows and text that will appear superimposed on the real world. All those smartphones, both Android and iOS that have support for ARCore and ARkit can access the trial version of Live View, so several models of Samsung, IPhone, Motorola, Google, HMD G...

Augmented reality at the service of decoration and ambience
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Augmented reality at the service of decoration and ambience

This app works thanks to Apple's augmented reality technology. This form of visualization allows you to see in detail textures, finishes, position objects in different scenarios and see them really to scale so that both designers and buyers, who hire, can decide with realistic images the most goes with their style. On more than one occasion, these images and designs replace the renders. What to do with Board? See design tables, compare them. Visualize different furniture or design objects ...

Augmented reality in make-up tutorials on YouTube
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Augmented reality in make-up tutorials on YouTube

In this opportunity, the makeup tutorials are chosen to apply augmented reality, not only for its adaptability but also for the number of views and followers that have this type of videos on the YouTube platform. How does it work? While you watch the tutorial with the instructions on how to make up, YouTube allows you on a split screen to see your face and apply, thanks to AR filters, virtual makeup to see how you look. Among the most recognized brands worldwide, Apple was the first to jo...

Nike launches a new augmented reality feature
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Nike launches a new augmented reality feature

The new feature of the app "Nike Fit" will use augmented reality technology, algorithms, computer vision and data analysis to obtain a perfect map of the feet of its customers. Thanks to this, through the cell phone camera, the app will capture 13 key points of the feet to find the perfect number of shoes and improve the shopping experience online. The process does not take more than a minute. In addition this new function will be available in official stores, where any representative can ...

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